Southwest Airlines reduce costly support calls by 40%
Site search has transformed from a utility into a strategic asset. It shapes the customer experience and drives operational efficiency for Southwest Airlines.
47%
Exit rate reduction
40%
Fewer support calls
60s
To make complex updates
Squiz has made a real impact. It’s incredibly rewarding getting to work on something that plays such a meaningful role in the Customer experience—especially in the moments that matter most.
