Build and deliver frontend experiences fast, with intuitive visual editing tools.
A low-code content management solution for non-technical teams.
An AI-powered website search.Surface content from any source or in any format.
AI chatbot with a governance interface. Secure, personalized support, without hallucinations.
Build and deliver dynamic forms in minutes, with a visual form builder.
An integration platform to connect your systems, data and content together.
Maximize the impact of your content and drive successful conversions.
Easily build and deploy web components across all your sites, at scale.
Centralize and manage customer data for personalization and analysis.
Deliver experiences the way users expect – consistently, securely, and lightning-fast.
Unify and manage your entire tech stack from a secure, centralized AI-Powered Platform.
Transform your digital citizen experience.
Create meaningful student lifecycle journeys.
Attract and retain clients with personalized experiences.
Accessible experiences that customers demand.
Hit campaign goals and make data-driven decisions.
Skip the developer queue to build pages and forms.
Audit, pilot and scale at speed, without major project work.
Make every event easily discoverable across your channels.
Bring your solution to life with expert partners in strategy, design and development.
Unify your systems, content, data and workflows with Squiz Digital Experience.
Upgrade to Matrix 6 (SaaS) and get the full benefits of Squiz's new content authoring experience.
Log in to access partner resources.
Let's grow together. Join our partner network.
Explore our network of agencies and implementation partners.
Discover all our pre-built integrations to popular services, or build your own.
Supercharge your DXP with components, templates, extensions, and more.
Speed up your development, get answers, and discover new DXP functionalities.
Join the discussion, share your experience and get help from other DXP users.
Your go-to place to get hands-on experience and deepen your DXP knowledge.
Submit a suport ticket or contact our 24/7 global support team.
Read the latest articles on all things digital.
Success stories from our amazing clients.
Watch on-demand and register for upcoming online sessions.
We're focused on delivering the best product in the market. See what's ahead.
Need a better website platform but dreading the Google-and-demo grind? Whether you're battling feature limits, rising costs, or workflow headaches, we've done the hard work for you. Skip weeks of research. Get the answers you need in minutes. Compare Traditional CMS, Headless CMS, and Digital Experience Platforms (DXPs). Get clear pros and cons, costs, and implementation realities - no jargon, no bias, just clarity you can act on.
This is the OG website builder. It's like a cookie-cutter house with pre-defined walls, roof, and foundation. Get everything you need to build a simple website – WYSIWYG editing tools and templates. 💡 Great for basic websites. Not so great for large, complex sites with multi-channel experiences. To scale, you’ll end up needing a lot of custom code and developer reliance.
Imagine taking that same house and separating the foundation from everything else. The foundation (your content) stays put, but you can build whatever you want on top of it. Want your content on a website? Cool. An app? Sure. Smart fridge? Why not! 💡More flexibility for developers comes with more technical complexity, high maintenance costs, custom code, and less marketing control.
This is like upgrading from a house to a smart home. It's not just about websites – it's about managing every interaction your users have with your brand. Think personalization, AB testing, performance insights, and integrations to enable all channels to work as one. 💡 The DXP offers both ease-of-use and advanced capabilities. Perfect for enterprise marketers and developers to collaborate on building brilliant experiences fast, without sacrificing enterprise-grade security and governance.
- You just need a simple, solid website - Your team isn't super technical - You want something up and running quickly
- You want maximum flexibility of your content across multiple platforms - You have a large team of developers to manage the day-to-day - You want more customisation on how things look and work
- You're managing multiple digital touchpoints in a large organization - You want marketers to build without code while devs focus on strategic work - You want a unified platform for your digital tools to play nice together, minus the overhead
Headless CMSs are flexible but code-heavy. Low-code DXPs combine both benefits: intuitive tools, with the power to scale, personalize, and integrate across all channels.
While traditional CMS restricts developers and headless CMS depends too heavily on them, low-code DXPs provide both technical flexibility and marketing autonomy, all with enterprise security built in.
A headless CMS offers a consistent experience, only with a lot of code. Low-code DXPs deliver unified, personalized experiences for users across all touchpoints - integrating data and content from any source.
Grab our BS-free guide to discover which one makes sense for you. No tech jargon, just the facts.
Squiz DXP puts marketers in the driver's seat. Create stunning content, run tests, optimize pages and personalize experiences without bugging your developers for everything. Let them focus on the innovation while you work your marketing magic.
Squiz DXP works with all your favorite third-party tools. As your needs evolve, simply swap them in or out using our low-code integration platform. The DXP makes everything work as one solution, with enterprise-grade security to keep your data safe.
No more fragmented user experiences across your websites and digital channels. Create designs and content once, set up approval workflows and publish it everywhere fast. The DXP enables you to scale standard designs and components from on place, without duplicating effort or sacrificing speed.
While a traditional CMS focuses primarily on content management, and a headless CMS separates content management from content delivery, a Digital Experience Platform (DXP) like Squiz DXP goes beyond these capabilities. Squiz DXP offers a comprehensive suite of tools for creating, managing, and optimizing digital experiences across multiple channels. It includes features such as personalization, analytics, and integration capabilities, allowing organizations to deliver cohesive and tailored customer experiences at scale.
Squiz DXP excels in multi-channel content delivery by providing a centralized platform for managing content across websites, portals, apps, and social media. Unlike traditional CMS or even some headless CMS solutions, Squiz DXP offers built-in tools for personalization, optimization, and analytics. This integrated approach ensures consistent, contextualized experiences across all digital touchpoints, making it easier for organizations to deliver the right content to the right audience at the right time.
When considering enterprise-grade solutions, security is paramount. Squiz DXP prioritizes security through:
ISO 27001 certification and CSA STAR compliance
AWS-certified data centers with 24/7 protection
Role-based access control
Data encryption at rest and in transit
Regular security testing and vulnerability monitoring
Automatic security updates via SaaS delivery
As a trusted platform for leading organizations in government, education and professional services worldwide, Squiz DXP has top-level accreditations in place to eliminate common security risks associated with traditional CMS plugins while maintaining the highest security standards. View our security accreditations here.
Squiz DXP is designed with flexibility and integration in mind. It offers a composable architecture that allows organizations to easily integrate existing tools and systems. The Squiz Marketplace provides over 40 secure integration connections to popular applications from vendors like Microsoft, Salesforce, Hubspot, Meta and Google. Additionally, Squiz DXP Integrations enable even non-technical users to create new connections to any system with an API in minutes, ensuring seamless integration with your existing tech stack.
Scalability is a key advantage of modern DXP platforms like Squiz DXP. Its composable architecture allows for seamless scaling as your business grows. Unlike traditional CMS solutions that may struggle with high-traffic sites or complex needs, Squiz DXP enables you to manage assets, content, and personalization effortlessly across multiple sites from a single, unified hub. This scalability ensures that your digital experiences can grow and evolve alongside your organization without the need for complete system overhauls.
The best platform is one that grows with your organization. Consider what you need now and what you might need in the future. If your current system is becoming hard to manage or doesn't support your goals anymore, it might be time for a change. The good news is that Squiz DXP allows you to transition gradually - you can start building new pages while keeping your existing site running.
Squiz DXP is designed with both technical and non-technical users in mind. It offers intuitive interfaces and low-code tools that empower marketers and content creators to build and manage digital experiences without heavy reliance on developers. Features like drag-and-drop interfaces, pre-built templates, and visual editing tools make it easy for non-technical users to create and optimize content across various channels.
Meanwhile, developers gain access to powerful tools for customization, configuring complex integrations securely and monitoring activity and performance across their digital experiences from one platform.
This user-friendly and user-centered approach helps organizations reduce development bottlenecks and enables faster time-to-market for complex, enterprise-scale digital initiatives.
Our no-nonsense guide breaks down CMSs and DXPs without the fluff. Your shortcut to choosing the solution you really need.