Editor's note: This comprehensive guide helps marketing leaders understand why organizations are seeking high-performance Content Management System (CMS) or Digital Experience Platform (DXP) alternatives to Sitecore. We'll explore real costs of staying with traditional and “safe” options like Sitecore vs. adopting an innovative and modern website platform of tomorrow.
At a glance: what's in the article?
- The real cost of “safe and comfortable” DXP like Sitecore is more than you realise
- Why forward-thinking organizations look beyond Sitecore to a more innovative DXP alternative
- Your Sitecore migration guide to a disruption-free transition
- How you outperform competitors by breaking out of your comfort zone
The modern Marketing leader's challenge: Beyond Sitecore’s legacy DXP
You've felt it building. The mounting issues are holding your team back from doing their best work. Your team has brilliant ideas for digital experiences that could transform customer engagement. But then the barriers appear:
- "We'll need specialized developers for that customization"
- "That integration isn't possible with our current setup"
- "The support issues will delay this project"
The real cost of "safe" choices
Choosing a well-known CMS or DXP like Sitecore felt safe. But as organizations integrate them with third-party tools and push for innovation, the limitations become clear:
1. Performance Constraints
- Marketing campaigns delayed by performance issues
- Simple updates requiring complex developer intervention
- A/B testing and personalization projects stalled
2. Integration Roadblocks
- Difficulty to integrate your website platform with third-party tools
- Complex customization requirements
- Limited flexibility with modern marketing tools
3. Resource Drain
- Expensive specialized developer requirements
- Mounting support issues
- Unexpected costs
- Budget focused on maintenance vs innovation
Squiz: The future-proofed solution Marketing leaders need
Squiz isn't just another DXP (Digital Experience Platform) - we have spent time and money on building a future-proofed website platform that is both incredibly practical, yet designed for a new, shifting future. This is what forward-thinking organizations realize they need, and are bold enough to embrace.
It makes sense, the safe route is to go with a big brand like Sitecore, because brand power protects reputations, right? Maybe once upon a time. In reality, only performance matters to any future.
"After researching high-performance CMS or DXP alternatives, we found Squiz offered everything we needed to improve Sitecore performance - with half the complexity."
- Current Squiz customer
Getting out of the comfort zone: Why other leaders have chosen Squiz over Sitecore
1. User-Friendly Innovation Without Compromise
- Intuitive content management interface
- No-code personalization tools
- Built-in performance optimization
2. Enterprise-Grade Security
- ISO 27001 and SOC II accredited platform
- Securely managed third-party integrations
- Comprehensive support ecosystem
3. Integration Ease and Flexibility
- Superior ability to integrate with third-party tools
- Open architecture eliminating vendor lock-in
- Flexible API framework
4. Transparent Cost Structure
- Cost-effective alternative with transparent consumption-based pricing
- No hidden customization costs
- Predictable scaling model
User-review based comparison
G2 Digital Experience Platform Comparison:
Metric | Squiz | Sitecore |
Ease of Use | 8.7 | 7.0 |
Quality of Support | 9.0 | 7.2 |
Has the product been a good partner? | 9.0 | 7.2 |
Product strategy and direction | 9.1 | 7.9 |
Swapping “comfort” for performance
"We hired two contractors. They were able to learn, understand and start building new components really quickly and efficiently. No one had undergone training, so you have really hit the mark on making development on Squiz industry standard. It was a really great experience!" – Head Developer post-migration to Squiz.
Your Sitecore migration guide: A fast, seamless path forward
Migrating from Sitecore doesn’t have to be painful or risky. We've developed a battle-tested approach to make the transition painless and seamless:
- Your choice of lift-and-shift or phased approach
- Full site review and content deduplication
- Automated content and URL mapping to protect SEO
- Preservation of existing integrations
- Zero-disruption transition strategy
Experienced in migrating large, complex sites, Squiz’s migration process is designed to minimize downtime and ensure data integrity, making the switch as seamless as possible.
For a quick migration, a lift-and-shift can be done in a few weeks or months. We can support different levels of migration complexity to expedite the process and relieve the stress of internal teams.
If a comprehensive effort is needed, Squiz can do a thorough review of your content, design, and site structure as part of the process. A purpose-built migration tool automatically maps your content and URLs to maintain link functionality and SEO rankings post-migration. Duplicate content is identified and removed if needed.
Squiz can also help you replace legacy integration code with secure, centralized connections. We use Squiz’s integration platform to connect your systems efficiently, with pre-built connectors and best practices to reduce custom code, maintenance, and ongoing costs.
Throughout the process, there's no need for back-end access. Our migration tool only requires your front-end site to get started. Just continue publishing as usual until go-live. Your latest content is automatically captured and transitioned to the Squiz DXP.
Think different: Outperform your competitors
When you’re trying to differentiate from your competitors, why go where they’ve traditionally gone? Squiz can help you break out of the crowd.
Ready to explore future-proof CMS or DXP solutions?
- Talk to us about migrating Chat to a consultant and see if we could migrate you for free*
- Experience the Difference See how a user-friendly CMS or DXP transforms team productivity
- Connect with Success Stories Speak with leaders who've overcome Sitecore usability issues
The future of modern enterprise DXPs is not Sitecore
The digital landscape demands innovative CMS or DXP platforms that deliver both security and speed. As organizations seek high-performance CMS or DXP alternatives, the choice becomes clear: stick with familiar limitations or embrace future-proof CMS or DXP solutions.
You don't need to compromise between enterprise-grade security and marketing agility. You just need the right platform to deliver both.
*Free migration applies subject to conditions being met. Annual subscription and support fees will remain payable. Offer only applies to new first-time customers of Squiz. Speak to us for further information.